The Power of Insight

Thursday, 17 June 2021, 13.00-14.30 EET (Finnish time)

Are you a health startup or a growth company with international ambitions? Are you wondering where to place your bets? This event is for you. Join us for an interactive workshop on Thursday, 17 June!

Health Capital Helsinki presents Cetas Healthcare, a global market intelligence agency, that offers affordable market research, customer insights and consulting to the medical device and diagnostics marketplace.

In a recent survey by Health Capital Helsinki and Upgraded, health startups and growth companies told us that they would appreciate support in sales and marketing. We see an unmet need for market analysis services and want to introduce you with one potential service provider.

Event time

Thursday 17 June
13.00–14.30 EET (Finnish time)

The event is free, but registration is required by 16 June.

Agenda

Hear how to gather market and customer insights in an easy and cost-efficient way. We’ll cover the following points and have a healthcare growth company share their journey of success.

How to avoid failing as a start-up due to lack of market and customer understanding
How to enhance your personal experience & gut feel with real world data and how to get started today
How to understand the unmet market need your technology solves in a cost-efficient way
How to convert your innovation into a compelling value proposition
How to assess your product potential beyond the opinion of your pilot sites and local KOLs
How to create a bottom-up market model to create a robust business-case to win your investors

12 questions a startup might struggle with

Speakers

Satschin Bansal (moderator)

MedTech & Digital Health Executive

15+ years of experience in medtech strategy & business development (large medtech & startups)
Expertise in orthopedics, digital health and ophthalmology

Sumit Mehta

Managing Director, Cetas Healthcare

20+ years of experience in medtech market research and consulting
Expertise in imaging, endoscopy, MIS, IVD

Markus Jaquemar

VP Sales & Marketing, Gentian Diagnostics

30+ years of experience in medtech sales & marketing
Expertise in IVD & capital equipment

Dushyant Gupta

VP Global Client Engagements, Cetas Healthcare

12+ years of experience in medtech market research and consulting
Expertise in interventional, robotics, HCIT

About Health Capital Helsinki

Health Capital Helsinki is building the greatest health capital by developing the Helsinki Metropolitan health ecosystem, boosting the growth of innovation-driven startups and helping international investors and corporations find opportunities and partners in Finland.

As a publicly funded organisation, Health Capital Helsinki may introduce private service providers to local audiences. These introductory events are arranged based on perceived need for their services, and Health Capital Helsinki’s role is purely one of a match-maker. We will not charge any fees from either party and doesn’t involve in potential business cooperation that may arise from the introduction.

Cover photo: Jussi Hellsten / Helsinki Marketing